Account director

Account Director - CRM (m/f/d)

Our agency, headquartered in Germany, is one of the leading digital full-service creative agencies.

Together with our network partners, we form a global group that leads brands into a networked age by creating holistic brand experiences.

We prioritize people and diversity, believing that unique perspectives make teams more successful. We are looking for a motivated Account Director (m/f/d) with modern CRM expertise to manage one of our largest quick-service clients in the Netherlands (locations: Amsterdam or Utrecht).

Your Role & Responsibilities
In this key role, you will lead the strategic development of data-driven CRM programs to drive retention and growth. You will work with internal experts and client teams to design seamless customer journeys across all channels.

Relationship Management: Strategic and operational responsibility for customer relationships and CRM performance.
Strategy Development: Creating innovative, cross-channel CRM strategies for the Dutch market.
Optimization: Collaborating with Data & Analytics teams to optimize campaigns based on insights.
Integration: Embedding CRM strategy into the client's marketing ecosystem, including social and loyalty platforms.

Your Profile

Several years of experience as an Account Director or Senior Account Manager in a digital or CRM agency.
In-depth knowledge of CRM, personalization, automation, and Customer Lifecycle Management.
Experience managing large accounts, ideally in Quick Service, Retail, or FMCG.
Fluent in Dutch and English; Spanish is an advantage. (Will make exception on Dutch fluency for a strong candidate.)
Strong communication and stakeholder management skills at a high level.

What We Offer

A key role for one of the most famous brands worldwide with high creative freedom.
Flexible working hours and hybrid work options.
Attractive performance package and collaborative international environment.
Development opportunities in Salesforce and marketing technologies.
Additional benefits: Company pension, health promotion (Urban Sports), leasing bikes, and coaching.

Posted by

Andy Corinde