Social Strategist

JOB TITLE: (German) Social Strategist

Location: Remote within Germany
Salary: 56k

WHO’S THIS WITH?

A really cool social media & Influencer agency with offices in Berlin and Hamburg (but remote within Germany also works for them).

WHAT’S THE ROLE?

You create data-driven analyses (target groups, competition, benchmarks, strategic trends, socio-cultural developments) with clear insights and concrete strategic recommendations for action for our customers and conduct briefing calls and presentations with our customers.
You translate your strategic recommendations into a strategically strong narrative and into a clearly structured, visually clear and easy-to-understand PowerPoint presentation.
You create creative briefs, which form the basis for the creative implementation of the strategy by the creative team, as well as annual strategies, new strategic/communication directions and complex strategic frameworks for our clients to further develop their communication direction.
You ensure consistent implementation of the strategy by coordinating all trades involved (creation team, production team, social media team, PM team).
You are the strategy owner (in coordination with your team lead) on your projects and pitches.

WHAT SKILLS DO I NEED?

At least 2-3 years of experience in social media strategy, ideally with a focus on influencer marketing.
Intrinsic enthusiasm for TikTok, Instagram and YouTube.
You speak fluent German, at least at C1 level.
Experience in developing and implementing data-driven and innovative social media strategies for various industries and target groups.
Experience in analyzing and interpreting data and insights from various sources (e.g. GWI, social media analytics, market research, trend research).
Responsibility for presenting strong strategic narratives and creating PowerPoint presentations and creative briefs in collaboration with creation.

Posted by

Eve Kermanes